I just returned from a Disney Cruise with my family, and WOW—what an eye-opening experience! 🎭 Watching my kids interact with their favorite characters wasn’t just heartwarming—it was a masterclass in creating moments of pure AWE that turn customers into lifelong fans.

The business lesson? When you create true awe, price becomes secondary! 💰 Our Disney Cruise wasn’t cheap, but once we stepped aboard, the investment became irrelevant compared to the experience. My son didn’t just “meet” Spider-Man—he was transported into his world, creating a memory that will last forever.

 

Disney’s Genius

Disney’s genius comes down to these awe-inspiring elements:

  • Intentional, delightful details (towel characters appearing magically in our room!)
  • Immersive, transportive environments (hallways filled with classic Disney melodies)
  • Moments designed to create anticipation for what’s next (my kids are already planning our return!)

The power of Disney’s approach is that each touchpoint isn’t just a transaction—it’s part of a carefully crafted journey! ✨ As Walt Disney himself said, “You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” He understood that extraordinary experiences create emotional connections that transform customers into advocates.

 

Walt Disney Feb 2025

Applying Awe to Your Business

How can you bring this Disney-level AWE to your business journey:

  • Design beyond the transaction to create moments of genuine wonder
  • Perfect the small details that signal your commitment to excellence
  • Build shared experiences that clients want to repeat and tell others about
  • Focus on creating emotional resonance—that’s what people remember!

What’s one moment of awe you’re trying to create in your business? Ready to infuse some Disney magic into your client experience and gain the momentum your business deserves? 🌟

Join our community at https://momentumbuzz.com where we help entrepreneurs OWN their businesses with accountability, strategic momentum, and yes—a touch of awe!

Onward and Upwards,

Joseph